For love and clothes that last

There's nothing better than investing our time, love and dedication with the person we love, is there? Having dinner for two, whether it's on a special date like Valentine's Day, or just a casual day. Going out for your favorite ice cream. Exercising together, in short, there are many ways to cultivate a relationship. And yes, most of the time this is the key to making it last: investing in quality time with each other. 

What if we brought this same logic to dressing? What if we invested more of our time, money, love and dedication in durable pieces and brands? Could it be that just as in relationships, forever also exists when it comes to clothes? 

The answer is yes! As much as fashion has this fast pace of rapidly changing trends and seasons, and there are many brands that produce “disposable” clothes, on the other hand there are also fashion brands that care about producing clothes for a lifetime. 

Of course, most of the time these garments that will last have a higher value, but this is due to the care taken by the brand throughout the production chain, which starts with high-quality raw materials, these brands invest in good fabrics that will last. The second thing these brands take care of is the design and timeless modeling, so that they are those wildcard pieces that you can wear with almost anything, and they never go out of style, you know? And the third step of care comes when sewing the garment, because the more impeccable the internal and external finishes, the longer the garment will last. 

So let's be ever more conscious and careful, both with those we love and choose to spend our lives alongside, and with the clothes we wear and which accompany us every day, all our lives. 

Ana Le Iglikoski